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| | + | Lessons from early experience suggest that marketing campaigns can be extremely costly and time consuming in rural areas, often requiring door-to-door and direct contact. Simple consumer awareness is usually insufficient by itself. Dealers benefit from marketing assistance in early phases of new market development until a “critical mass” of customers develops that makes marketing easier. |
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| | [[Solar Main Page|⇒ Back to Solar Section]] | | [[Solar Main Page|⇒ Back to Solar Section]] |
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| | [[Category:Solar]] | | [[Category:Solar]] |
Revision as of 14:12, 10 August 2009
Lessons from early experience suggest that marketing campaigns can be extremely costly and time consuming in rural areas, often requiring door-to-door and direct contact. Simple consumer awareness is usually insufficient by itself. Dealers benefit from marketing assistance in early phases of new market development until a “critical mass” of customers develops that makes marketing easier.
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